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AI can help Google and Amazon detect unconscious bias
The reason for focusing on this area of bias is regarded as important by some enterprises. This is because unconscious bias is often easy to miss. Moreover, unconscious bias is often seen to be far more pervasive in the workplace than blatant discrimination. According to some researchers, unconscious bias can be blamed for lower wages, less opportunities for advancement and high turnover. Unconscious biases are types of social stereotypes held by members of one group about other groups of people.